described him. I thought this was an interesting exercise - for individuals and
What words would you use to describe your COMPANY? Try using a site like wordle.net to create a word cloud using text from your website or from company documentation or emails. You can limit the amount of words it pulls to the top 10, or you can have up to 150 words in your word cloud. Does it create a picture that you want your business to portray, or do you want to shift your focus? Are the top 10 items reflective of your top 10 strengths?
What are the 10 words you want people to think of when it comes to your business?
Debbie Millin is President of UpperLevel Solutions - a Boston-based firm offering part-time and interim Chief Operating Officer services, operational assessments and executive project leadership.